July 24, 2020
The 7 deadly sins of public relations
As we continue to navigate our coronavirus world, and grapple with racial injustice and police…
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June 24, 2020
Associated Press to capitalize ‘Black,’ Merriam-Webster redefines ‘racism’
he Associated Press is changing its style to capitalize Black when referring to it in…
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June 11, 2020
Vaco Names Clif Freeman Managing Partner of Its Kentucky Offices to Guide Growth
LOUISVILLE, Ky. – June 10, 2020 – Vaco, a talent and solutions firm that provides…
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June 10, 2020
McDonalds ad honors victims of police brutality
A new, silent 60-second ad from McDonald’s honors Trayvon Martin, Michael Brown, Alton Sterling, Botham…
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June 5, 2020
Influencer marketing is a great communications tool in today’s world
Influencer marketing has experienced explosive growth in recent years. Previous projections had it estimated to…
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May 13, 2020
Americans have positive view of COVID-19 media coverage
Coverage of the coronavirus outbreak has consumed much of the news media’s attention as Americans…
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May 6, 2020
Make your Coronavirus news pitch perfect
PR pros should use email, find local news angles and make experts available for video…
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April 30, 2020
Expert tips for working remotely
How are you doing in our remote work, social distancing, quarantined world? I know it’s…
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April 15, 2020
Communicators can tap into these tools for success in our remote working world
In our remote work, social distancing, quarantined coronavirus existence, tech tools can help us be…
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April 9, 2020
Vaco partners with Memphis agencies to launch COVID-19 response call centers staffed by displaced workers
Partnership with the city of Memphis, Tennessee, puts people to work while providing vital information…
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