June 25, 2021
Amazon, Apple & Google Are Most Valuable Global Brands
The tech titans top the list of leading global brands in a new ranking that…
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June 18, 2021
What Makes A News Story Trustworthy?
Americans see a variety of factors as important when it comes to deciding whether a…
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June 8, 2021
Local News Outlets Upgrade Apps To Reach Readers
Local news organizations are striving to improve news apps and get readers to download them,…
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May 27, 2021
Avoid These Overused Words In News Releases
While the product, service or event you’re pitching may be unique, cutting-edge or exciting, if…
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May 19, 2021
Americans In Agreement On Mainstream News Outlets
The term “mainstream media” has long been used to refer to established journalism outlets in…
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May 13, 2021
Social Media Users In U.S. Never Or Rarely Post On Political, Social Issues
Less than 10% – only 9% of adult social media users – say they often…
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May 5, 2021
New York Times Drops Op-Eds For ‘Guest Essays’
The Gray Lady is flying in a different direction. The New York Times has renamed its…
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April 28, 2021
How Audiences Trust In Media Has Eroded
What do people really mean when they say they do not trust the news media?…
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April 21, 2021
Digital Ad Revenue Increases Despite Pandemic
Despite the pandemic-fueled headwinds that resulted in marketers slashing budgets, U.S. digital ad revenue still…
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April 14, 2021
National PR Firm Taps 1st Black Female Leader
Edelman – a leading global PR firm – has named Lisa Osborne Ross as its…
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April 7, 2021
Google Ad Dominates March Madness Branding
The tenacious, newly-crowned national champion Baylor Bears isn’t the only team who dazzled as they…
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March 31, 2021
Tripadvisor Cleans Up Travel With Lysol
As travel begins to surge while we continue to emerge from the pandemic, Tripadvisor is…
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