The Spin Cycle
June 15, 2017

Google, Apple, Microsoft, Amazon, Facebook Most Valuable Brands

Technology giants Google, Apple, Microsoft, Amazon and Facebook have been named the Top 5 companies…
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The Spin Cycle
May 26, 2017

How Did News Media Cover Trump’s First 100 Days?

A new report from Harvard Kennedy School’s Shorenstein Center on Media, Politics and Public Policy…
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The Spin Cycle
May 19, 2017

PR Spending, Staffing on Rise Over Next 5 Years

Brands plan to increase both internal staffing and overall spending on public relations over the…
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The Spin Cycle
May 12, 2017

Key Demographic Trends Shaping our World

Demographers recently convened in Chicago for the Population Association of America’s annual meeting, and here…
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The Spin Cycle
May 4, 2017

United Outlines 10 Things it Will Do to Avoid Crisis

United Airlines is taking steps to avoid another crisis – and make flying the airline…
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The Spin Cycle
April 28, 2017

Media Deploy Advertising to Promote Journalism in Fake News Era

The proliferation of fake news – be that the insult lobbed at journalists and publications…
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The Spin Cycle
April 21, 2017

Tesla Stock Races Past GM, Ford as Most Valuable

Tesla Inc. – the sleek, high-end electric carp company – has surpassed General Motors Co.…
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The Spin Cycle
April 14, 2017

Global Communications Report Predicts Convergence of PR, Marketing

The USC Annenberg Center for Public Relations has released key findings from its second annual…
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The Spin Cycle
April 6, 2017

New AP Style Changes Announced at Editors Conference

For the first time, the Associated Press now permits journalists to use “they” as a…
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The Spin Cycle
March 30, 2017

How Americans Decide What News to Trust on Social Media

When we encounter news on social media, how much we trust the content is determined…
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