November 4, 2020
Cable TV Decline Has Big Brands Plotting Next Steps
Media execs across the nation are coming to grips with the continued erosion of traditional…
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October 29, 2020
Brands Deliver Innovative Election Theme Campaigns
Election day is right around the corner, and many brands are making their voices heard…
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October 21, 2020
Coronavirus Has Impacted Ad Agencies Differently
Although the entire advertising industry has been disrupted by COVID-19, the effects have not been…
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October 15, 2020
Americans Adapt To Overwhelming News Bombardment
In our increasingly digital, social media, social distanced world, Americans feel overwhelmed by the sheer…
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October 7, 2020
Reaching Audiences In An Era Of Shrinking Newsrooms
Newsroom employment at US newspapers has dropped by around half since 2008, according to a Pew…
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September 30, 2020
Uncle Ben’s Rice Rebrands To Ben’s Original
Uncle Ben’s rice is getting a new name – Ben’s Original – signaling the brand’s…
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September 28, 2020
U.S. Image Takes a Hit Globally
The reputation of the United States in the eyes of the world continues to take…
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September 16, 2020
Americans Believe Brands Should Take Lead Against Racism
Systemic racism has been a reality in the U.S. – historically and today. In the…
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July 22, 2020
The 7 Deadly Sins Of Public Relations
As we continue to navigate our coronavirus world, and grapple with racial injustice and police…
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June 24, 2020
Associated Press to Capitalize ‘Black,’ Merriam-Webster Redefines ‘Racism’
The Associated Press is changing its style to capitalize Black when referring to it in…
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June 11, 2020
Vaco Names Clif Freeman Managing Partner of Its Kentucky Offices to Guide Growth
LOUISVILLE, Ky. – June 10, 2020 – Vaco, a talent and solutions firm that provides…
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June 10, 2020
McDonalds Ad Honors Victims Of Police Brutality
A new, silent 60-second ad from McDonald’s honors Trayvon Martin, Michael Brown, Alton Sterling, Botham…
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